Here at MyTights HQ, we love it when a hosiery brand signs up a shiny new celebrity to be the face of their label. So you can imagine our glee when MyTights favourites Pretty Polly recently announced they have signed up pop starlet Sophie Ellis-Bextor (of Murder On The Dancefloor fame) to front their new autumn/winter collection. The 35 year old singer joins an illustrious list of celebrities who have previously fronted a campaign for the brand, including none other than the Sugababes, Jade Jagger, Jemma Kidd, Jamelia and Jessie J. Not content with showcasing her never-ending pins in shop windows across the country, the glamorous mother of three is also lending her fashion expertise to the brand with the launch of a series of her own styles. Pretty Polly released a statement commenting on the new collection, which was revealed to be titled Flirty, explaining that was heavily influenced by the ‘vintage and folkloric styling’ of their newest addition. We love Sophie’s quirky style at MyTights, so if this claim has any truth behind it, then we’re seriously excited for the new range!
The star is said to be thrilled at being approached by the brand, adding that ‘Tights have always been a staple part of my wardrobe both on stage and off – I love the way they can change or update an outfit.’ You don’t need to preach to the converted, Sophie!
I’m sure you’re all holding your breath until the new collection is launched, but until then why not have a look at the fantastic range of Pretty Polly hosiery we stock here at MyTights! Whether you’re after everyday opaque tights, classic sheer tights, or on-trend fashion tights, you’ll find it here. Shop now.